Unfettered Blog

A collection of random thoughts on how people, places and things in our fascinating world connect to sales and marketing, and what we can learn from it.

How to keep the Pardot comments field tidy

The comments field in Pardot allows multiple submissions to accumulate, which is great if you have customers that have a tendency to keep...

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Using Gravity Forms with Pardot on a Multi-Select Field

Form Handlers are a really powerful tool in Pardot because they give you the option of using all kinds of other ways to built and execute...

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Cool Pardot HML* Trick: Dynamic URL

Tips for using the new Handlebar Merge Language

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How to Set the Order of Pardot Public Lists

I strongly recommend using the Pardot email preference center instead of the unsubscribe link for your prospects. But this is a topic fo...

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You've Got Mail! And a Digital Ad!

The Post Office's has a secret digital multichannel advertising program hiding in plain sight.

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Stuff I love: Uncopyable

Today's post starts with a shoutout to Steve Miller, another consultant that I admire, and in particular, his book "Uncopyable", which is...

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